About Keep America Beautiful

Keep America Beautiful: Inspiring and Educating Communities to Improve the Environment

About Keep America Beautiful

Keep America Beautiful (KAB) is a non-profit organization founded in 1953 dedicated to promoting environmental stewardship and community improvement. As the largest community improvement organization in the United States, KAB provides programs and resources to empower individuals and communities to create cleaner, greener, and more beautiful spaces.

Mission and Goals

KAB's mission is to end littering, improve recycling, and beautify communities. Through research, education, and collaboration, the organization works to inspire and empower individuals to take action and make a positive impact on their surroundings.

Key Initiatives

KAB's initiatives include:

• Anti-litter and recycling campaigns
• Community beautification projects
• Educational programs for all ages
• Research and advocacy for environmental policies
• Partnerships with businesses, government agencies, and non-profit organizations

In 2021, KAB released the largest study on litter in America, providing valuable insights into the extent and impact of littering and highlighting the need for continued efforts to reduce it.